Wednesday May 15, 2024
Empathetic Leadership: The Key to Managing a Thriving Hybrid Marketing Team (Gino Palozzi, CMO at DailyPay)
In this episode of The Remote CMO, Gino Palozzi, Chief Marketing Officer at DailyPay, shares his experiences and strategies for successfully leading a hybrid marketing team. Gino discusses the evolution of marketing, the importance of empathetic leadership, and how to effectively manage remote and in-office talent.
Key Topics Discussed:
- The shift in marketing from an art to a science, driven by data and technology
- The importance of empathetic leadership and understanding individual team members' needs and motivations
- Strategies for building and managing a hybrid marketing team
- Criteria for determining which roles are suitable for remote work
- Sourcing and attracting talent for a hybrid work environment
- Setting expectations and boundaries for remote team members to prevent burnout
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